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Web - Print - Radio - TV / Video

Annual Report Case Study
We summarized content from the client to create a year-at-a-glance report. Design by Amy Belice Graphic Design.

USI Brochure
Following completion of the USI website project through Windmill Design, we also worked on a series of brochures about USI's home improvement services.

USI Pitch Book (Excerpts)
Working with Windmill Design, we developed a guide for USI sales reps to use to explain insulation to customers.

University of Iowa Foundation
We collaborated with the University of Iowa Foundation and Amy Belice Graphic Design to write, produce and design the annual report about The Fraternal Order of Eagles Diabetes Research Center.

XOXO Bridal Handout
Simplicity reigns in this handout for XOXO Bridal's presence at a bridal expo. Paarlance provided copy and project management.

Business Exchange Center Ads
In collaboration with the client and Amy Belice Graphic Design, we developed a simple and flexible ad campaign, including a stick-on note and print ads.

Tippie Magazine Article
Since 2008, we have written feature and profile articles for the Tippie College of Business at the University of Iowa.

For more examples, contact or 319-362-0777.

© 2018 Ruth Paarmann, Paarlance Creative Writing. All rights reserved.